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The Classic Pickup Truck and Its Place in American Culture
The pickup truck and Americans have a special affinity. This affinity can be likened to the one that cowboys and horses had in the American Old West. Classic pickup trucks tend to be a symbol of manliness in the United States. Pickup trucks appear prominently in a lot of tough guy and neo-Western movie like Hud, Every Which Way But Loose and Urban Cowboy. The classic truck is also a regular fixture in American politics. For instance, Fred Thompson said in his famous campaign speech that his opponent has one shortcoming: he hadn’t spent enough time in a pickup truck. In 2004, Ken Salazar, a Democratic Senate candidate, rode in his green pickup when he campaigned. He subsequently won. President George W. Bush has also been spotted riding a white Ford F-250 around his ranch in Crawford, Texas.
“Texas Cadillac” is the term used to refer to a cowboy’s pickup truck. It also can refer to pickup trucks owned by people who are into the cowboy/country music culture. Often, these Texas Cadillac’s are very large pickups that have been opulently customized. Many call Texas the “Land of Pickup Trucks.” In fact, so popular are pickup trucks in this state that pickup trucks have a much lower tax on vehicle registration as opposed to registration of other types of vehicles.
Pickup trucks were primarily used as passenger cars for general purposes in North America. Not only were pickup trucks popular among construction workers, they were also the preferred vehicle of many office workers and housewives. Because of the popularity of pickup trucks, manufacturers came up with the idea to introduce a pickup truck that was much bigger than a compact truck but smaller than full-size ones. These mid-size pickup trucks are more fuel efficient compared to full-size pickups.